New Media - Cellphones

In case you weren't completely convinced of the impact that cellphones will have in our lives - and in the way we promote and distribute KZN films in the not-too-distant future: according to a report from the GSMA, worldwide mobile phone connections have topped 4 billion, and are expected to reach 6 billion by 2013.Nearly 100 million of these connections are mobile broadband accounts.



The GSMA credited the integration of mobile into previously unconnected devices, and subscriber additions in emerging markets for the growth rate. And remember, according to the PricewaterhouseCoopers (PwC) Global Entertainment Media Outlook: 2008 - 2012.

“those that will see the most significant growth are those segments who take advantage of the opportunities in digital and mobile.”